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Market Research | 3 min. read

Market Research for Small Businesses

Market research is an essential tool for businesses of any size or industry to understand their target audience, identify customer needs and […]

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GeoPoll Announcements | 1 min. read

Introducing Dr. Charles Lau – GeoPoll’s Chief Research Officer

GeoPoll is excited to welcome Dr. Charles Lau to the team as our Chief Research Officer (CRO). Dr. Lau is an internationally […]

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Research Modes | 3 min. read

Computer-Assisted Personal interviewing (CAPI) – Process, Benefits & Limitations

CAPI, or Computer-Assisted Personal Interviewing, is a method of conducting surveys in which an interviewer uses a computer or tablet to administer […]

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GeoPoll Announcements | 5 min. read

2022 Year in Review: Industry Leading Innovation and Landmark Reports

Everyone expected and hoped 2022 would be a calm, normal year after the coronavirus-driven rollercoaster of 2020 and 2021. A few unexpected […]

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GeoPoll Survey Reports | 2 min. read

Democratic Republic of the Congo – The GeoPoll Socio-Political Barometer Survey – Report Preview

The GeoPoll Socio-Political Barometer is an initiative to collect rapid, accurate, and robust data on key social and political issues in developing […]

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Community Blog & Stories | 2 min. read

World Cup 2022: GeoPoll Audience Measurement

What will surely be remembered as one of the greatest finals in World Cup history ended in triumph for Lionel Messi and […]

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Research 101 | 3 min. read

How to Write Effective Research Reports

A research report is a document that summarizes and provides an analysis of the findings of a research project. It is an […]

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GeoPoll Announcements | 2 min. read

Introducing GeoPoll Audience Measurement 3.0

GeoPoll is excited to announce major updates to the GeoPoll Audience Measurement. Dubbed GAM 3.0. the improved methodology has been tailored to […]

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