Recent Posts

GeoPoll Survey Reports | 2 min. read

Tanzania’s Financial Landscape: Mobile Money Dominates, But Challenges Remain

The Tanzanian financial sector is evolving rapidly, mirroring broader regional trends highlighted in the GeoPoll Financial Landscape in Africa 2025 report. With […]

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Research 101 | 4 min. read

Why Every Research Project Should Begin With the ‘Why’

Every good research project starts long before the first question is written. It starts with intent. The objective. Too often, organizations rush […]

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Market Research | 4 min. read

Smarter KPI Tracking: How to Drive Growth Through Real-Time Insights

Most brands are competing in hyper-competitive markets and can’t afford to rely on gut feel or one-off campaign reports. The most successful […]

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Artificial Intelligence (AI) | 2 min. read

Representative AI Begins with Representative Data

Artificial intelligence has advanced at remarkable speed, but its progress has been shaped by a narrow foundation of data. Most large language […]

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Community Blog & Stories | 4 min. read

Cracking the Gen Z Code: Conducting Effective Market Research

Generation Z, born between 1997 and 2012, is reshaping global markets. As the most digitally connected, socially conscious, and diverse generation in […]

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AI | 3 min. read

The Synthetic Data Question in the Age of AI

Last week, our lead software engineer, Nelson Masuki and I presented at the MSRA Annual Conference to a room full of brilliant […]

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GeoPoll Survey Reports | 4 min. read

GeoPoll Report: CHAN 2024 Study

The African Nations Championship (CHAN) is a biennial football tournament organized by the Confederation of African Football (CAF), featuring national teams composed […]

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Artificial Intelligence (AI) | 3 min. read

From our CEO: How GeoPoll is Using AI to Strengthen Real-World Research

Real People. Real Insights. AI-Enhanced Intelligence For over a decade, GeoPoll has supported development agencies, governments, researchers, media houses, and commercial clients […]

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