Recent Posts

Market Research | 3 min. read

The Fast Moving Consumer Goods Market in Africa

The hyper-competitive world of fast-moving consumer goods (FMCG) —goods that are easily produced, packaged, sold, and consumed (i.e., food, beverages, snacks, toiletries, […]

Tech & Innovation | 7 min. read

Closing the Gap: How Local Context Improves AI Performance in Emerging Regions

A critical challenge has emerged in the evolving world of artificial intelligence: the global disparity in AI model performance. As AI systems […]

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GeoPoll Survey Reports | 4 min. read

GeoPoll Paris 2024 Post-Olympics Survey

Prior to the start of the Paris 2024 Olympics in July, GeoPoll, in collaboration with mediaReach OMD, conducted a survey to assess […]

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International Development Research | 4 min. read

Mpox in Africa: Leveraging Mobile-Based Surveys to Inform Pharma’s Response and Public Health Strategies

Mpox continues to be a growing public health challenge across Africa. As governments, international development organizations, and pharmaceutical companies work on developing […]

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Community Blog & Stories | 2 min. read

Highlights from Brand Africa 100: Kenya’s Best Brands 2024

On the evening of Tuesday, September 3rd, 2024, at the Capital Club in Nairobi, Brand Africa awarded the best local and global […]

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International Development Research | 5 min. read

Using Survey Data to Drive Sustainable Development Goals (SDGs)

In 2015, the United Nations adopted the Sustainable Development Goals (SDGs), a set of 17 ambitious targets to end poverty, protect the […]

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GeoPoll Survey Reports | 3 min. read

The 2024 Peoples’ Climate Vote: The world’s largest survey on climate change.

At GeoPoll, we are proud to have partnered with the United Nations Development Programme (UNDP), Browning Environmental Communications, and the University of […]

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Community Blog & Stories | 2 min. read

Mobile Penetration and Internet Usage in Ghana

Ghana, with a population of over 33 million people, is currently experiencing a significant digital transformation. Government initiatives such as the National […]

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Community Blog & Stories | 3 min. read

GeoPoll Audience Measurement – Olympics 2024 Top Events Kenya Viewership

The 2024 Olympics in Paris captivated a record-breaking audience, drawing an impressive 30.6 million viewers across National Broadcasting Company (NBC) Universal’s various […]

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