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GeoPoll Methodology

High-Quality Data from Around the World

Providing a high level of data quality and customer service is at the core of GeoPoll’s mission, which is why we have several mechanisms in place to ensure our survey methodology and respondent database meets the highest standards for market research.

GeoPoll is a corporate member of ESOMAR, and adheres to the ESOMAR International Code on Market, Opinion, and Social Research and Data Analytics, and we are also a member of the Pan-African Media Research Organization, which guides the collection of audience measurement data in Africa. In addition, GeoPoll works closely with our global research agency partners, including Kantar, Ipsos, and GFK, to regularly review our methodology as research methods and country populations evolve.

monitoring and evaluation

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