Text Message and SMS Surveys in Africa
Send surveys through SMS (text message)
Conducting research in emerging markets throughout Africa, Asia, the Middle East, and Latin America is more important than ever before, and when it comes to mobile data collection, text messages or SMS (short message service) are still king.
SMS surveys can be sent to any type of phone, with or without internet access, and will be received even if the phone does not have service or is turned off when the message is sent. GeoPoll’s direct integration with Mobile Network Operators ensures respondents have a seamless experience taking SMS surveys, which do not cost any money for a respondent to receive or respond to, and we deposit airtime credit incentives immediately upon survey completion.
GeoPoll’s Process: SMS Surveys
GeoPoll can target our respondents by age, gender, location and other criteria, or send surveys to provided mobile phone numbers
GeoPoll will assist you with your research design, including writing survey questions for SMS and advising on best practices
GeoPoll's team scripts your survey in our platform, which supports multiple question types, survey routing and skip logic
After review by a GeoPoll expert, surveys are sent in real-time. GeoPoll has several systems in place to monitor data quality as responses come in
GeoPoll provides data in your chosen format, which can include pivot tables, raw data, written reports, custom dashboard visualizations or infographics