Weighting Survey Data: Methods and Advantages

In two of our previous blogs, we discussed the importance of the sample frame and sampling techniques for any research project. Understanding the sampling frame, potential sample errors, and the [...]

Market Research Methods

Market research is an important tool for understanding both population needs and consumer audiences. It can lay the groundwork for advertising and product launches, provide data and actionable [...]

Mobile Penetration in South Asia and Southeast Asia

There are an estimated 5.24 billion people that have some sort of mobile device, or 67.4% of the global population. In this article, we examine mobile penetration data in Asia, specifically South [...]

Democratic Republic of Congo Election Poll Released

In partnership with Ipsos and the Congo Research Group at New York University, in late December 2018 GeoPoll conducted surveys around the Democratic Republic of Congo elections which occurred on [...]

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