Coronavirus’ Impact on Media Consumption in Kenya

The Government of Kenya (GoK) received confirmation of the first case of COVID-19 in Kenya on Friday, March 13th 2020. The Kenyan Government thus issued guidelines for citizens on actions to be [...]

Television and Radio Audience Ratings for Q4 2019 in Kenya: A GeoPoll Audience Measurement Report

GeoPoll is pleased to release select television viewership data from Kenya for October through December of 2019. This report represents a small portion of the data collected daily by GeoPoll on [...]

Kenya TV Ratings, Nairobi Fight Night

Background Nairobi Fight Night, televised coverage of boxing action, was aired live from Nairobi, Kenya on Saturday, the 23rd of March 2019. This was the second edition of the boxing series. The [...]

Kenya TV and Radio Audience Data: February 2019

At a time when there is an increased need for up-to-date data on audience habits in Kenya, GeoPoll is pleased to share insights on radio and television ratings for the first half of February [...]

GeoPoll’s FIFA World Cup Brand Communication Lessons at PAMRO 2018

The just ended 19th Pan African Media Research Conference, organized by PAMRO was in Lagos, Nigeria. This 2 day annual conference presents an opportunity for audience research stakeholders in the [...]

Viewership of World Cup 2018 drops by 2% during Knockout Stage

This year’s World Cup has had the most shocking group and knockout moments according to Time magazine. The Group and the Knockout Stages held enough surprises to the millions of viewers who have [...]

World Cup 2018: TV viewership of Group Stage across Sub-Saharan Africa

28th June marked the last day of the Group matches. Tunisia and Senegal, the last African teams to play in the group stage, lost to Panama and Colombia respectively.  According to BBC, Senegal [...]

World Cup 2018: Over 29% of TV watching audiences from 5 African Countries watch the Nigeria Vs. Argentina match

The match between Nigeria and Argentina on Tuesday 26th June was watched by an average of over 29% of all TV watching audiences in the six African countries where GeoPoll collects daily audience [...]

2018 FIFA World Cup Kick Off: African Viewership

The 2018 FIFA World Cup kicked off on 14 June 2018 with pomp and glamour. British performing and recording artist Robbie Williams together with Russian singer, Aida Garifullina gave a resounding [...]

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