Net Promoter Score

Identify and Target Brand Promoters and Detractors

The Net Promoter Score (NPS) is one of the most important metrics of brand health, and identifying those who would or would not recommend your brand is critical in today’s competitive landscape.

Using GeoPoll’s real-time mobile surveying platform and panel of respondents throughout emerging markets, you can easily track your NPS on a regular basis and perform in-depth analyses of your promoter and detractor groups by demographic. Collect data daily, weekly, or monthly to quickly identify changes and take action to maintain a high Net Promoter Score.

net promoter score

Net Promoter Score Data Collection Process

  • IDENTIFY KPIs

    Identify the customer touchpoints and Key Performance Indicators you'd like to track over time

  • TARGET AUDIENCE

    You can target customers through your own customer database or by finding your customers within GeoPoll's large respondent panel

  • TRACK NET PROMOTER SCORE

    GeoPoll will send regular surveys via text (SMS), mobile web, mobile application, or other modes to track your NPS

  • ANALYZE REAL TIME DATA

    Data is visualized in a custom dashboard so that you can track changes over time and filter by demographic

GeoPoll Advantages

Reach any mobile device

GeoPoll can administer surveys by multiple text, voice, and in-person modes including text message (SMS), mobile application, and voice calls from trained interviewers, allowing us to reach anyone with access to any type of mobile phone. Choose which mode is right for you.

Full service research team

The GeoPoll team are experts in mobile data collection and can assist you with questionnaire design, survey scripting, data analysis, and report creation, ensuring our research is seamlessly integrated with your own processes and goals. Meet our team.

Seamless respondent experience

Direct integration with mobile network operators ensures messages are sent in real-time and are free for respondents. GeoPoll provides incentives immediately upon survey completion. Learn about our mobile methodology. 

Wide reach and targeting

GeoPoll has a total reach of over 250 million mobile subscribers and 5 million profiled respondents. We can reach every province or state within a country and target respondents by gender, age, location, and other criteria. View our country coverage details. 

GeoPoll Coverage

GeoPoll has experience administering mobile-based surveys all over the world for clients ranging from global brands and international development organizations to local media stations and NGOs. We have completed projects in all of the below countries and can conduct research via select methods around the world. Contact us to request more information on our capabilities and respondents around the world.

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