Collecting Qualitative Data Through Mobile Phones

Qualitative data in Market Research During every research project there comes a key moment – the decision around what type of data will best answer the posed research question. While quantitative [...]

We Celebrate Data & Research at Nairobi Garage’s After Office Hours

What’s the role of data and information in today’s business world?  The term big data has in recent times become a buzz word in describing large volumes of data. However, it’s not the [...]

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